Team:BIOSINT Mexico/marketing

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               <li class="last"><a href="https://2012e.igem.org/wiki/index.php/Team:BIOSINT_Mexico/Attributions">Sponsors</a></li>
               <li class="last"><a href="https://2012e.igem.org/wiki/index.php/Team:BIOSINT_Mexico/Attributions">Sponsors</a></li>
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<a class="igem" href="https://igem.org/Main_Page"><img src="http://www.persoft.mx/biosint/images/ICL_iGEM_Logo.png" alt="" /></a>
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           <h1><a href="https://2012e.igem.org/wiki/index.php/Team:BIOSINT_Mexico"><img src="http://www.persoft.mx/biosint/images/logo.png" alt=""></a></h1>  
           <h1><a href="https://2012e.igem.org/wiki/index.php/Team:BIOSINT_Mexico"><img src="http://www.persoft.mx/biosint/images/logo.png" alt=""></a></h1>  
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                         <div class="text-2">The Chihuahua is the <span>world’s smallest dog</span></div>
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                         <div class="text-2">The 21st of September from 1551 the first University in North America was created.<span></span></div>
                             <div class="discount"></div>
                             <div class="discount"></div>
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                             <div class="text-3">its name comes from<span>a Mexican state</span></div>
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                             <div class="text-3">It had the name of Real y Pontificia Universidad de México.<span></span></div>
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                             <a href="#" class="link-2">click here</a>
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                             <a href="#" class="link-2"></a>
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                                 <p class="clr-1">Description</p>
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                                 <p class="clr-1"><strong>SWOT analysis.</strong></p>
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                             <p>Vivamus hendrerit mauris ut dui. gravida ut viverra lectus tincidunt. Cras mattis tempor eros nec tristique. Sed sed felis arcu, vel vehicula augue. Maecenas faucibus sagittis cursus. </p>
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                             <div style="text-align: center;"><img src="http://www.persoft.mx/biosint/images/SWOT.png"/></div>
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                                <p class="clr-1"><strong>Sales forecast.</strong></p>
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                            <p>Kuxtal Biotech has potential customers throughout Mexico. They are mainly public institutions and university researchers.
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</br></br>The sales goal for the first year is $264,500 USD, which will be achieved within an estimate of 115000 primers sales.</p>
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                                 <p class="clr-1">History</p>
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                                 <p class="clr-1"><strong>Target market strategy.</strong></p>
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                            <p>- Public Institutions:</br>
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a) Hospitals.</br>
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b) Biomedical Research Centers.</br>
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c) Molecular Biology Laboratories.</br>
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d) Public Health Institutes.</br>
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e) Scientific Research Centers.</br></br>
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- University Researchers:</br>
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a) Public Universities.</br>
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b) Private Universities.</br>
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c) State Universities.</br>
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d) Autonomous Universities.</br></br>
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The main ways of being in contact with clients will be:</br>
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• Social media and website.</br>
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• Directly by phone.</br>
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• Periodical visits to research centers and Universities to follow the projects of our clients in order to improve services and products for them.</p>
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                                <p class="clr-1"><strong>Product strategy.</strong></p>
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                             <p>Vivamus hendrerit mauris ut dui. gravida ut viverra lectus tincidunt. Cras mattis tempor eros nec tristique. Sed sed felis arcu, vel vehicula augue. Maecenas faucibus sagittis cursus. </p>
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                             <p>Kuxtal Biotech products will be both DNA and RNA oligos of different lengths, from primers to genes. The company will also provide a DNA sequencing service.</br></br>
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To improve the quality of the final products, the methods of the company will have different certifications like ISO 9001:2008 on quality management systems, or NMX-EC-17025-IMNC-2006 on testing and calibration.</br></br>
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The products will be delivered by mail throughout Mexico with all necessary precautions to ensure the order arrives in the condition it has left the laboratories.
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           <div class="soc-icons"><a href="#"><img src="http://www.persoft.mx/biosint/images/icon-1.png" alt=""></a><a href="#"><img src="http://www.persoft.mx/biosint/images/icon-2.png" alt=""></a><a href="#"><img src="http://www.persoft.mx/biosint/images/icon-3.png" alt=""></a></div>
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           <div class="soc-icons"><a href="https://www.facebook.com/BioSint2012?fref=ts"><img src="http://www.persoft.mx/biosint/images/icon-2.png" alt=""></a><a href="https://twitter.com/BioSintCongreso"><img src="http://www.persoft.mx/biosint/images/icon-3.png" alt=""></a></div>
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Latest revision as of 01:29, 28 October 2012

Kuxtal

WHAT I CANNOT CREATE, I DO NOT UNDERSTAND RICHARD FEYNMAN’S
The 21st of September from 1551 the first University in North America was created.
It had the name of Real y Pontificia Universidad de México.

Marketing Plan

SWOT analysis.

Sales forecast.

Kuxtal Biotech has potential customers throughout Mexico. They are mainly public institutions and university researchers.

The sales goal for the first year is $264,500 USD, which will be achieved within an estimate of 115000 primers sales.

Target market strategy.

- Public Institutions:
a) Hospitals.
b) Biomedical Research Centers.
c) Molecular Biology Laboratories.
d) Public Health Institutes.
e) Scientific Research Centers.

- University Researchers:
a) Public Universities.
b) Private Universities.
c) State Universities.
d) Autonomous Universities.

The main ways of being in contact with clients will be:
• Social media and website.
• Directly by phone.
• Periodical visits to research centers and Universities to follow the projects of our clients in order to improve services and products for them.

Product strategy.

Kuxtal Biotech products will be both DNA and RNA oligos of different lengths, from primers to genes. The company will also provide a DNA sequencing service.

To improve the quality of the final products, the methods of the company will have different certifications like ISO 9001:2008 on quality management systems, or NMX-EC-17025-IMNC-2006 on testing and calibration.

The products will be delivered by mail throughout Mexico with all necessary precautions to ensure the order arrives in the condition it has left the laboratories.

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